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TravelWise®

TravelWise is the transport awareness initiative pioneered by Hertfordshire and now adopted nationally as the National TravelWise Association. It aims to change peoples attitude to the use of their cars. The campaign seeks to make other methods of transport, such as cycling, walking and using public transport a real alternative to the car.

At the heart of TravelWise is the belief that individuals can make a difference. Everybody needs to be part of the solution not the problem.

TravelWise promotes a number of events including Walk to School Week, Business TravelWise, publicity campaigns, and events in National Bike Week etc.